73% of Adults Use Social Networks
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A couple days ago. I blogged how the next wave of a social law firm required going from the corporate use of social to a personal use of social.
A recent report from Pew Research Center’s Internet Project makes clear how important moving social from corporate to personal is. 73% of online adults are now use a social networking of some kind and 42% are using multiple social networking sites.
Irrespective of which social networks Americans are using, many are using more consumer orientated networks than business networks, the point is the same. People are using social networks to engage each other, develop relationships, and build reputations.
But rather than social being used at a corporate level, everyone across the organization will need to participate in the next wave of business social beginning in 2014.
Read original articleTags: social law firm, Social Networking, social networking sites, Social Networks
