After reporting yesterday on Avvo’s launch of Avvo Legal Forms, I had an opportunity to speak today with the company’s CEO, Mark Britton, who is in Las Vegas, where he is attending Avvo’s annual Lawyernomics conference.
After my post yesterday, Ken Adams of the blog Adams on Contract Drafting wrote a post criticizing the new offering as “a real stinker.”
That Avvo has the gall to announce this dreck with some fanfare isn’t simply a failure on Avvo’s part. It’s symptomatic of a broader failure, in terms of quality, of the consumer market for fill-in-the-blanks contracts. That failure has to be attributed to hack vendors: you can’t blame consumers for not holding out for quality that currently isn’t available.
Britton’s reaction: “This is just silliness.” (See also the comment to Adams’ post by Josh King, Avvo’s chief legal officer.)
