Clients looking to learn more about the anti-bribery and anti-corruption laws overseas don’t need to track down their lawyers. They can just whip out their smartphones.
This week, Latham & Watkins rolled out AB&C Laws, the latest in a series of mobile applications that the firm has introduced to inform the public. Latham is part of a small but growing number of players in Big Law to invade the app store, launching programs that anybody equipped with a smart phone or tablet can download for free.
Many early mobile applications were little more than law firm brochures. But Big Law is getting more sophisticated, said law firm consultant Kent Zimmermann, who sees more firms developing apps that provide content and services to current or prospective clients.
Although these apps are more than promotional materials, they are still tools firms can use to further their brands, Zimmermann said — especially if they are among the early movers.
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