Our latest Freakonomics Radio episode is called “How to Optimize Your Apology.” (You can subscribe to the podcast at Apple Podcasts, Stitcher, or elsewhere, get the RSS feed, or listen via the media player above.)
You said, “I’m sorry,” but somehow you haven’t been forgiven. Why? Because you’re doing it wrong! A report from the front lines of apology science.
Below is a transcript of the episode, modified for your reading pleasure. For more information on the people and ideas in the episode, see the links at the bottom of this post.
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