Announced today – January 11 2018 – Avvo will join Internet Brands’ expanding portfolio of online legal products, which as well as Martindale Hubbell (acquired in 2013) incudes Nolo (acquired 2011), Total Attorneys, Lawyers.com, Attorney Locate, and AllLaw.com.
The Avvo acquisition is the culmination of a remarkable push into the legal sector by Internet Brands, which only entered the industry in 2010 after making its name in other sectors such as automotive (Cars Direct) and health (Web MD).
Founded in 2006 in Seattle by former Expedia general counsel Mark Britton, Avvo has grown to become the largest US lawyer directory in recent years, and one of the most heavily trafficked legal websites in the market.
