With the purchase of Chicago-based data and analytics software company, Networked Insights, American Family Insurance will accelerate its digital transformation, including its use of data, advanced analytics and artificial intelligence (AI).
The acquisition allows American Family to build on its current advanced analytics capabilities to improve how it serves and meets the needs of customers.
American Family already is investing in AI and related technology across the organization – including through its Data Science and Analytics Lab, its Strategic Data Analytics Division, Innovation team and collaborative data-science projects with UW-Madison.
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