In tech, it’s common for “cool” consumer facing products to get all the attention (look, drones!). LegalTech is no exception. Some of the most exciting LegalTech startups out there are indeed consumer facing (examples here and here). But while the masses are easily distracted by the “cool” of B2C, the more business minded among us, should take a hard look at the success of B2B LegalTech start-ups like Lex Machina.
Launched in 2010, Lex Machina delivers innovative SaaS based Legal Analytics tools to help law firms and businesses predict outcomes of different legal strategies. It’s impressive roster of users includes Microsoft, Google, and eBay, and law firms like Wilson Sonsini, Fish & Richardson, and Fenwick & West.
Today, over one-third of the AmLaw 100, as well as the law departments of leading tech, pharma and other companies, subscribe to Lex Machina.
In two years we see Legal Analytics being a standard part of practicing law for law firms and companies.
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