An event that started as a “lark” is now a tradition on the eve of theABA Techshow: LexThink.1 (formerly Ignite Law). LexThink.1 is a collection of thematic monologues delivered in six-minute increments that expound the future of law practice. It is produced byMatthew Homann, CEO at Kendeo and founder at LexThink, andJoAnna Forshee, CEO of InsideLegal.com and Envision Agency, and last night was sponsored by Clio, the practice management sofware as a service.
The theme for 2013: market disruption in law. I attended for the first time to see if there were any lessons to learn and opportunities to apprise. Market disrupters included Big Data, computers, and legal marketing. Opportunities abound if you understand how the disruptions work and leverage them to your advantage, declared four of the presentations described below, listed in the order of their appearance at LexThink.1
Roe Frazer, CEO of Cicayda: Big Data has many unknown unknowns — aka “Black Swan” events — that can unseat litigation, bankrupt firms, and otherwise cause great turmoil in law. Advice: You can predict unknown unknowns by using “distant reading” techniques that identify and examine a lot of little relationships, using Big Data and artificial intelligence tools to decipher the big picture.
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