It’s the year 2030. You step outside your home onto a street unmarked by traffic lights, street signs, sidewalks, or boundaries between space for pedestrians and space for vehicles. You live in Tahoe; you have a meeting in San Francisco. It’s a long drive — more than three hours — and at this point, your driver’s license has been rendered useless. While you haven’t yet taken the plunge and bought your own driverless car, you do have some options: You can hail a driverless Uber — perhaps you’ve paid for Farday Future’s driverless subscription service — or you can hail a Lyft.
Each service is reliable in its own right — during the transition from human- to machine-driven cars, efficiency was not lost in translation. But with its fleet of “experience pods” dedicated to different themes, situations, and needs, Lyft’s driverless ride-hail service is an opportunity for the company to deliver on a promise it’s held close since the beginning: a superior rider experience. After all, when there are no drivers in the picture, you can focus all your energy on the passenger.
Tired? Hail Lyft’s napping pod. Need to get your nails done before your meeting? There’s a mani-pedi–Lyft pod for that. Want to get some work done? There’s a Wi-Fi–enabled pod outfitted with touchscreen tables to do your work.


