Auto Industry Looks to Predictive Analytics to Mitigate Recall Risk
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A Deloitte poll found that just 8 percent of auto executives employ predictive analytics to manage recall risk
Advanced analytics are a valuable tool for many industries, with the auto industry no excpetion. The predictive capabilities of analytical solutions can ensure safety, keep customers happy, and address technical needs before they arise with users. But, a recent survey of auto industry executives found a stark lack in the use of advanced predictive analytics to help prevent, prepare for, and manage recalls.
Conducted by Deloitte, the poll found that 42 percent of auto executives expect more industry recalls in 2015 and 2016, yet only 8 percent employ advanced predictive analytics to prevent and manage the events. Twenty-three percent of respondents have no operational product safety and recall anticipatory analytic capabilities.
With vehicle technology advancing at leaps and bounds, it is a surprise that so few use advanced analytics to anticipate product issues. That paradox is at the core of these findings: with such high quality vehicles on the market, why aren’t more auto manufacturers employing the most capable digital tools to ensure safety and customer satisfaction?
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